It seems that everyone today has two things: a cell phone and a credit card. I’ve found a device that deals with both items and benefits photographers. In this Squareup review, I’ll look at the Squareup reader and how it can benefit all types of photographers out there.
Squareup review: What is it?
Squareup is the all around solution to accepting credit card payments. It allows you to accept payments through their website, manually entering the info into the app, or using the Square reader to swipe a credit card.
From my experience with it, everything was easy to setup and use. I went online to create an account. The most difficult part of that is adding a bank account. You have to know routing numbers and account numbers, but I was able to pull it off in like 5 minutes. After you set up bank account, they verify to make sure everything is legit. This might take a few days, but during the wait, you can still use the system.
The app installed quickly and is pretty simple to use. You can type in an amount and you’re good to go. If you are constantly selling the same thing, you can create items and packages through the app or online. There’s also the ability to collect sales tax on each purchase.
The only issue I had at all was getting the Square reader to work. The reader is a tiny plastic device a little bigger than a quarter, and it plugs directly into the headphone jack. When I first tried it, the phone wasn’t recognizing it. I could push in and then it would connect for a second and then disconnected. I finally figured out that I had to remove my case to get the connection right. Once I did that, it worked smoothly.
Squareup Review: When would a photographer use this?
There are several situations where the Squareup reader could come in handy, probably more than I can think of. For me personally, I bought it with a certain situation in mind. I was prepping for a bridal show, and as part of my marketing strategy, I was offering a one day only sale. My hope was the sale would entice people to purchase right then and there, and I would use the reader to accept orders. Unfortunately, I didn’t get an takers, but at least I was prepared.
A week later I did use it, a ton. I was at an event and taking portraits in front of a backdrop for the event. I took orders right then and there and printed on site. A good portion of my sales were still cash, but I did roughly the same amount through credit cards. So any kind of event would be perfect for this. People won’t always have cash on them, but they usually will have a card.
I’ve also found that people will want to use a card for just a general payment for photography. For big items like weddings, sometimes people want to put it on a credit card so they can pay it off in portions. Before I would go through Paypal, but now I think I’ll just use Squareup.
Squareup Review: What’s it cost?
I went into Best Buy looking for a credit card reader for my phone, and I had no idea what I would find. The only product available was the Squareup reader. The initial cost was $10, but on the package, it said I would get a $10 deposit when I set things up. So they are practically giving you the reader for free. Their real money comes on each swipe. Every time you use the reader, there is roughly a 3% percent fee, and if you have to manually enter in a credit card number, the fee is higher.
For some, that might seem like a lot of money to just use a credit card. Some might rather just deal with checks or cash and skip the fee. Well, I try to avoid fees most of the time too, but when you think about it, the fee isn’t that bad. Let’s say you sell $100. You’re only losing $3 on that transaction. I know personally that I got several sells only because I had the card reader with me. Those extra sales covered the fees and then some.
Overall I really am glad I purchased a Squareup reader, and I plan on using it in the future. I hope this Squareup review has given you some information on the product, and if you have other ideas on how photographers can use it, I’d love to hear them.